A Day in the Life of a Digital Marketer

A Day in the Life of a Digital Marketer

By: Continuing & Career Education at Assumption College You may be interested in marketing, but is a career in digital marketing right for you? After all, what does a digital marketer do all day? The Digital Marketer’s Role Before we can break down the digital marketer’s day, it helps to understand what role they play. […]

Introducing CCE’s Newest Certificate: Digital Marketing

Introducing CCE’s Newest Certificate: Digital Marketing

Digital marketing is one of the fastest growing career fields. In fact, Forrester Research projects that spending on digital marketing the U.S. will nearly double over the next five years. In response to the rapid expansion of the profession, CCE is ready to start preparing students for rewarding careers in digital marketing. The Digital Marketing Certificate CCE @ Assumption proudly […]

Digital Marketing: Marketing For the Future

Digital Marketing: Marketing For the Future

In the past, when a company needed to market a product, it might take out a print ad, produce a television commercial, or record a radio advertisement. Today’s savvy shoppers are spending more time on the internet and fast-forwarding through commercials on their DVRs. To reach these customers, companies need to adapt their strategies to include web […]

How to Further Your Career with Digital Marketing

How to Further Your Career with Digital Marketing

By: Continuing & Career Education at Assumption College Wednesday, October 26, 2016 Marketing has always been an evergreen field because all businesses need it. The caveman who invented the wheel probably needed to market his product to get it out there. But now that we’re in the second half of the 2010s, there’s a need […]

5 Digital Marketing Jobs Worth Considering

5 Digital Marketing Jobs Worth Considering

By: Continuing & Career Education at Assumption College Monday, August 15, 2016 There are few career paths that allow you to truly explore what interests you. Digital marketing is a rare exception because it is such a broad field that there’s career paths to interest everyone. Are you passionate about writing? You may find yourself […]

10 Skills for Great Digital Marketing Project Managers

10 Skills for Great Digital Marketing Project Managers

By: Continuing & Career Education at Assumption College Thursday, July 21, 2016 Technology has forever changed the way companies market themselves. Digital is the way of the future for everything from how we pay bills to how hospitals file medical records. As more technology is introduced into daily life, there is a higher demand for marketers comfortable […]

3 Ways to Become a Digital Marketing Project Manager

3 Ways to Become a Digital Marketing Project Manager

By: Continuing & Career Education at Assumption College Friday, June 10, 2016 Are you working in industry or business? Are you organized but creative? Do you like to manage your work and others? Do you enjoy strategy and game planning? Are you interested in reviewing data and adjusting your work to meet changes in your […]

The Most In-Demand Digital Marketing Careers

The Most In-Demand Digital Marketing Careers

By: Continuing & Career Education at Assumption College Tuesday, May 24, 2016 The Internet has changed a lot over the years. Technology has transformed the way that people consume information and spurred the growing industry of digital marketing. If you’re looking for a career that’s challenging, flexible, and offers an excellent work-life balance, digital marketing […]

5 Things You Didn’t Know About a Career in Digital Marketing

5 Things You Didn’t Know About a Career in Digital Marketing

By: Continuing & Career Education at Assumption College Friday, December 11, 2015 Digital marketing is the perfect choice for someone who is looking to switch careers because it’s not a one-size-fits-all fields. Whether you’re already in the working world or are a recent grad, everyone has an equal opportunity in this field. Considering a career […]